Following the pilot phase, 13 cinema halls are planned to be equipped. The facilities will be equipped with the domestically produced “Extra Cinema” hardware and software system, including a digital platform, a projector with a built-in media server, a control computer with secure software, a cloud-based content library, a session scheduling and screening management system, and a cinema screen.
This technology enables the viewing of new films in digital quality at a minimal cost—equipping a single cinema screen costs less than 1 million rubles, while licensed content is protected from unauthorized access. Visitors to cinemas equipped with “Extra Cinema” technology can use the Pushkin Card.
From 2023 to 2025, a pilot project was implemented in the Republic of Sakha (Yakutia), creating 77 cinemas with a total audience of 118,000 people.